{"id":7987,"date":"2019-08-19T23:58:55","date_gmt":"2019-08-19T23:58:55","guid":{"rendered":"https:\/\/esportbet.com\/?p=7987"},"modified":"2020-10-05T22:04:05","modified_gmt":"2020-10-06T02:04:05","slug":"gfinity-australia-to-shut-down-esports-operations","status":"publish","type":"post","link":"https:\/\/esportbet.com\/gfinity-australia-to-shut-down-esports-operations\/","title":{"rendered":"Gfinity Australia to shut down esports operations"},"content":{"rendered":"<p>Gfinity Australia will exit the esports industry this year due to a perceived lack of growth in the local gaming scene.<\/p>\n<p>The firm launched in 2017 when Here, There &#038; Everywhere (HT&#038;E), an Australian multimedia company, acquired the rights to operate under the UK-based Gfinity brand.<\/p>\n<p>Instead of entering teams into existing <a href=\"\/leagues\/\" title=\"Esports leagues and tournaments\">esports leagues<\/a>, HT&#038;E developed the Gfinity Elite Series competitions for Counter-Strike, Rocket League and Street Fighter V.<\/p>\n<p>Established esports organisations such as Avant Gaming, Chiefs, Ground Zero and Order participated in those events, while Gfinity operated two teams: Brisbane Deceptors and Sydney Roar.<\/p>\n<p>The CS:GO and Street Fighter leagues closed after two years, however, while the newly launched Gfinity Supercars Eseries simulated racing competition will not last beyond its first year.<\/p>\n\n<!-- Table view: sport-cards -->\n\n<div class=\"dc-table-card\">\n            <div class=\"card\">\n                        <h3>BetOnline<\/h3>\n            <a href=\"https:\/\/esportbet.com\/go\/betonline\/\"\n               title=\"Claim bonus at BetOnline\"\n            >\n                <img class=\"logo-bookie lazyload\" alt='BetOnline'\n                     title='Play at BetOnline'\n                     data-src='https:\/\/esportbet.com\/data-central\/images\/casinos\/hb-logo\/betonlinesport.jpg' 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   target=\"_blank\">Bet Now <\/a>\n        <\/div>\n            <div class=\"card\">\n                        <h3>Bovada<\/h3>\n            <a href=\"https:\/\/esportbet.com\/go\/bovada-esport\/\"\n               title=\"Claim bonus at Bovada\"\n            >\n                <img class=\"logo-bookie lazyload\" alt='Bovada'\n                     title='Play at Bovada'\n                     data-src='https:\/\/esportbet.com\/data-central\/images\/casinos\/hb-logo\/bovadasport.jpg' src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\"><noscript><img class=\"logo-bookie\" alt='Bovada'\n                     title='Play at Bovada'\n                     src='https:\/\/esportbet.com\/data-central\/images\/casinos\/hb-logo\/bovadasport.jpg'><\/noscript>\n\n            <\/a>\n            <div class=\"bonus\">\n                <h4>$250<\/h4>\n                <p>Claim a 50% deposit bonus up to the value of USD $250<\/p>\n            <\/div>\n            <div class=\"term-txt\">\n               <p>\n               <a  href=\"\" target=\"_blank\" class=\"t-c-link\"> <\/a>\n                <\/p>\n            <\/div>\n            <a href=\"https:\/\/esportbet.com\/sites\/bovada\/\"\n               title=\"Bovada review\"\n               class=\"review-link\">read review<\/a>\n\n\n            <a href=\"https:\/\/esportbet.com\/go\/bovada-esport\/\"\n               class=\"call-to-action\"\n               title=\"Claim bonus at Bovada\"\n               target=\"_blank\">Bet Now <\/a>\n        <\/div>\n        <\/div>\n\n<p>In a statement released last week, HT&#038;E claimed it had no choice but to focus on its core media operations as the <a href=\"\/australia\/\" title=\"Best esports betting sites in Australia\">Australian esports industry<\/a> was maturing too slowly and generating too little revenue.<\/p>\n<p>&#8220;Esports remains an exciting industry with significant global interest and activity and HT&#038;E believes it will become mainstream and significant content-audience-commercial media in the long term,&#8221; said Ciaran Davis, chief executive of HT&#038;E.<\/p>\n<p>&#8220;But our absolute focus is on our core radio business and the economics of esports in the Australia market are yet to deliver sustainable, positive earnings. <\/p>\n<p>&#8220;It is critical our investments deliver value for shareholders and with esports there is no certainty on when a positive contribution might be achieved.&#8221;<\/p>\n<p>The latest HT&#038;E financial reports list the closure of Gfinity Australia as a AUD $5.3 million loss.<\/p>\n<p><center><strong><a href=\"https:\/\/esportbet.com\/news\/\" title=\"Latest esports news\">MORE ESPORTS NEWS<\/a><\/strong><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gfinity Australia will exit the esports industry this year due to a perceived lack of growth in the local gaming scene, with parent company HT&#038;E to focus on its core media operations instead.<\/p>\n","protected":false},"author":18,"featured_media":7988,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","footnotes":""},"categories":[3],"tags":[13,4,750],"class_list":["post-7987","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-au","tag-featured","tag-gfinity-australia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gfinity Australia to shut down esports operations - Esport Bet<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/esportbet.com\/gfinity-australia-to-shut-down-esports-operations\/\" \/>\n<meta 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